Scotland the Brave: Can Disney's Latest Release Inspire Families to Visit Scotland?

As I reflect on my family's trip to Scotland several years ago, when my sons were 9 and 12, I am reminded of the country's unique charm that captivates visitors of all ages. The rugged Highlands, mystical legends, and epic battles have been a part of Scottish folklore for centuries. With Disney's latest release, Brave, set in the Highlands, it is natural to wonder if this new tale will join the ranks of movies that inspire families to travel to Scotland.

While it is difficult to attribute tourism growth directly to a single movie, we can look to previous examples. Did The Lion King spur tourism to Africa? How about family tours to China after Kung Fu Panda? Similarly, Brave follows the heroic journey of Princess Merida in the mystical Highlands of Scotland. As I watched the sneak preview of this upcoming Pixar release, which premieres tomorrow, I couldn't help but wonder if movies are secretly inspiring kids to want to travel or see the places they see on the screen.

In today's world, where most minivans come equipped with video players, it is no surprise that parents often use DVDs to keep their little ones occupied during long car rides. With the abundance of children's movies available at any time of day or night, it is likely that many kids have been exposed to a variety of cinematic settings and cultures. Perhaps Brave will be the catalyst that sparks an interest in Scotland, encouraging families to plan a trip to experience its breathtaking landscapes and rich heritage firsthand.

As parents, we often underestimate the power of movies to shape our children's perceptions and desires. Who knows? Maybe Brave will inspire a new generation of young explorers to venture north of the border and discover the magic of Scotland for themselves.

Scotland the brave